Healthcare Customer
Relationship Management (CRM)
Our Healthcare CRM Services
At IT Medical, we design Customer Relationship Management (CRM) solutions specifically for the healthcare sector, focusing on helping organizations improve patient engagement and designed to manage and improve the interactions between a business and its customers.
Our CRM consulting services help healthcare companies develop a comprehensive CRM strategy, from choosing the most appropriate provider to implementing an optimal CRM solution that aligns with overall goals.
Through our CRM development service, our team of product designers and software engineers develop healthcare CRM solutions fully tailored to the customer's business goals and custom requirements.
Our experienced software engineers ensure that advanced CRM technologies are integrated and fully functional with the company's existing software infrastructure, including EHR & EMR platforms.
At IT Medical we develop tailored solutions that tackle hospitals, clinics, and research institutions' unique challenges, leveraging the latest advancements in healthcare application development.
We provide comprehensive, full-cycle software development services tailored to each client's requirements, ensuring compliance with industry regulations such as HIPAA and HL7.
We understand that healthcare organizations handle complex and sensitive data, so we follow a structured and secure approach to ensure seamless data transfer and guarantee the integrity of patient information.
The role of CRM in healthcare
CRM solutions in healthcare improve patient engagement and satisfaction by efficiently managing patient information and interactions. Our CRM solutions help healthcare organizations deliver personalized, high-quality care.
- 65%of businesses adopt a CRM within their first five years of businessCapterra
- $30.48is the average expected ROI for each dollar spent on CRMDynamic Consultants
- 64%of companies consider CRM tools to be impactful or very impactfulLinkedIn
Benefits of Healthcare CRM Software
- Seamless Cloud Implementation
- Health Data Analytics
- Cloud Migration & Synthesis
- Operational Excellence
- Microservice Architectures
- Patient Data Management
- Personalized Patient Care
- Easy Scheduling & Reminders
- Access to Records
- Streamlined Communication
- Efficient Follow-up Management
- Secure Patient Data
Advantages of IT Medical’s Healthcare CRM Services
Personalized Patient Engagement
CRM solutions enable healthcare companies to understand patient preferences through comprehensive data analysis. This leads to highly personalized communication and care plans, enhancing patient satisfaction and loyalty in the long run.
Streamlined Communication
Utilizing IT Medical's custom CRM solutions, healthcare organizations can consolidate communications across various channels into a single platform, ensuring patients receive timely and consistent information regardless of their platform preference or location.
Enhanced Collaboration Among Care Teams
CRM systems facilitate better collaboration among healthcare professionals by organizing data and making patient histories, treatment plans, and other critical data easily accessible to all care team members, which promotes coordinated care & improves outcomes.
Improved Patient Satisfaction
Healthcare CRM solutions help manage the entire patient journey digitally. By automating appointment reminders, tracking patient progress, and facilitating follow-ups, CRMs can enhance patient engagement, reduce no-shows, and ensure patients receive care.
Our Healthcare CRM Framework
- Business Analysis
First, we analyze your business goals, requirements, and day-to-day operations.
- Planning
Our team can then outline an optimal CRM solution and develop a plan for deliverables.
- Development
Our experienced engineers use DevOps to build or customize healthcare CRM software solutions.
- Testing
Before launch, we thoroughly test the CRM software to ensure functionality, usability, and acceptance.
- Deployment
The team deploys the CRM, integrates it with the existing infrastructure, and performs further testing.
- Maintenance & Support
Our maintenance team can provide ongoing support, updates, and troubleshooting.
Essential Features of Medical CRM Software
At IT Medical, we strive to deliver software solutions using the most advanced technologies and that meet the unique goals of the healthcare organisation. From increasing productivity to...
- Cloud CRM solutions safely store all relevant patient information, including personal data, insurance and billing details, and appointment history. This information can be accessed, edited, and used by medical professionals anytime, anywhere, which creates consistency and accuracy in records, frees patients from filling out forms during each visit, and facilitates communication. Our EHR platforms and EMR software ensure secure and efficient patient data management.
- CRM systems for healthcare can provide marketing teams with data for smart patient segmentation and demographic-based promotion targeting. They also simplify feedback collection and measure patient satisfaction through CRM, which can help organizations improve their performance, identify at-risk patients, and reduce churn. Lead management is also one of the main capabilities of medical CRM, as it helps follow up leads on time and detect any consistent issues in lead nurturing. Our healthcare software solutions enable you to streamline your sales and marketing efforts.
- Customer support representatives get immediate access to relevant patients' information and personnel schedules, which means a support agent can answer condition-related questions, book an appointment with a proper specialist, and take other informed actions during interactions with patients via any channel, be it phone calls, text messages, social media, or email, with the same efficiency. Our electronic health record programs and medical applications prioritize patient relationship management.
- CRM for doctors contains comprehensive data about the patient's journey. With this information, hospital staff can automatically make a referral appointment, send out appointment reminders, and follow up with patients on the next steps if they don't show up. Such data can be easily exported and transferred safely between departments, hospital facilities, and practitioners. Our list of electronic health record systems includes comprehensive referral management capabilities.
- All patient management documentation can be stored securely in CRM and provided immediately upon request. Various built-in templates help create documents such as invoices and certificates quickly and in compliance with regulations. Reducing paperwork and automating record-keeping tasks will let your employees focus on caregiving and high-alert work while lowering operational costs.
- Automating routine workflows helps CRM users stay on track through notifications about scheduled events, urgent tasks, planned maintenance, or training sessions. It allows departments to exchange requests and information quickly, submit tickets, and receive help. Managers can view their team's progress and schedules to distribute the workload efficiently. Professionals located in different facilities can communicate securely and compliantly via a mobile CRM app. Our electronic health records software and EHR integration solutions facilitate seamless task management and collaboration among healthcare teams.
- Medical CRM software analyzes data across sales, marketing, and customer service processes, reporting important findings. It identifies factors influencing conversions, measures campaign results, finds the most successful acquisition approaches and tracks marketing and sales performance. Analytical dashboards comprehensively view current leads, opportunities, and existing and referred patients.
Our Healthcare CRM Services
We offer customized CRM solutions using various well-renowned CRM platforms, each with advantages that suit different customer requirements. Our expert CRM consultants advise on your organization's most appropriate CRM platform.
- Leadsquared
Leadsquaref offers an easy-to-use healthcare CRM solution that streamlines the management of patient engagement and integration with EHRs.
- Odoo
Odoo’s suite of applications offers the ideal CRM solution for small and medium-sized businesses, boasting a user-friendly CRM dashboard.
- Pega
Pega is a CRM solution designed specifically for healthcare with patient communication tools, sales automation, and claims processing.
- Salesforce
Salesforce is a scalable CRM tool that offers several useful features, ideal for large healthcare organizations or those looking to scale.
- Watson Health IBM
The Watson Health platform is a cloud-based CRM platform that boasts advanced patient management and analytic features.
Regulatory and Compliance
In maintaining global compliance, we have fortified our capacity to produce software conforming to international healthcare norms such as HIPAA, IEC 62304, DICOM, ISO 13485, HL7, and FDA 21. Our certification portfolio now includes CISSP, PCI, FIPS 140-2, ISO, GDPR, and HIPAA compliance, in addition to alignment with HL7 International standards.
Medical CRM integrations
Get a 360-view of all patients’ details and streamline workflows by connecting your CRM to other types of medical software.
- EMR/EHR systems
- Patient portals
- Healthcare e-commerce
- Telehealth applications
- Hospital management software
- Pharmacy management software
- Connect, streamline, and easily manage your patient data and related healthcare workflows by tying your CRM for hospital management with the EMR/EHR system.
- Enhance patient engagement by giving them access to personal information, appointment details, and specialists’ reviews stored in the CRM via the patient portal.
- With a 360 view of your customers, successfully sell your medical products and services, grow your business, and deliver excellent customer experiences.
- Enable healthcare professionals to consult, diagnose, and prescribe treatments to patients remotely using various secure communication tools, remote monitoring medical devices, and mHealth apps.
- Enhance patient experiences and drive loyalty by facilitating their journey through hospital departments with the help of an integrated medical CRM system.
- We help pharmaceutical companies enhance the safety and precision of their operations, reduce waste and boost their profits by automating customer management.
Contact Us
Here's what you can expect to happen next:
- After reviewing your project’s requirements, one of our experts will get in touch to schedule a call.
- Upon request, we can promptly arrange an NDA to ensure the highest level of privacy.
- You will receive a detailed project proposal with estimates, timelines, and our expert opinion.